About the role
You will help build a marketing function that connects SEO, written content and social campaigns. The role is to choose useful work, establish editorial and reporting standards and assess progress with evidence rather than promises about rankings, AI citations or sales.
What you will do
- Translate service and audience priorities into a coordinated search, content and social plan.
- Define review standards for factual claims, content usefulness, publishing approval and campaign measurement.
- Prioritise technical and editorial work with development, creative and project owners, making dependencies visible.
- Review campaign and search evidence, distinguishing observed outcomes from assumptions about attribution.
- Plan capacity and supervision so writers, specialists and OJT contributors receive appropriate briefs and feedback.
What you should bring
- Experience leading search, content or social programmes and coordinating work across those functions.
- Ability to evaluate technical and editorial recommendations and interpret performance data critically.
- Evidence of setting realistic priorities and developing contributors through useful briefs and feedback.
Examples of work in this role
- A marketing roadmap connecting audience questions, service priorities and planned channels.
- A measurement and editorial-review framework with clear baselines, ownership and limits on claims.
Working arrangements
- Keep decisions, progress, and blockers visible through agreed communication channels.
- Reporting lines, decision authority, working hours, equipment needs, and location eligibility will be discussed during recruitment.
- Compensation, employment terms, and any benefits will be agreed during recruitment.
What to include in your application
- Include your CV, availability, and a short explanation of why this work interests you.
- Describe a coordinated marketing programme you led. Explain the priorities, a decision changed by evidence and what you could not confidently attribute to the campaign.
- Remove confidential information from samples and share only work you have permission to disclose.